:root{--paper:#f1f0ea;--paper-bright:#f8f7f2;--ink:#080808;--ink-soft:#171717;--muted:#6f6e69;--purple:#8a4dff;--purple-bright:#a475ff;--selection-blue:#00d4ff;--selection-blue-bright:#00d4ff;--selection-accent:var(--selection-blue);--selection-color:var(--purple);--line:#08080833;--line-light:#fff3;--pad:clamp(16px, 2.25vw, 36px);--header:66px;--ease:cubic-bezier(.16, 1, .3, 1);color:var(--ink);background:var(--paper);font-synthesis:none;font-family:-apple-system,BlinkMacSystemFont,SF Pro Display,SF Pro Text,Helvetica Neue,Inter,Arial,sans-serif}*,:before,:after{box-sizing:border-box}html{scroll-behavior:smooth;background:var(--ink);min-width:320px}html.lenis{scroll-behavior:auto}html.menu-open{overflow:hidden}body{background:var(--paper);color:var(--ink);-webkit-font-smoothing:antialiased;margin:0;overflow-x:hidden}a{color:inherit;text-decoration:none}button,input,textarea{color:inherit;font:inherit}button{cursor:pointer}img,video{width:100%;display:block}figure,h1,h2,h3,p{margin:0}ul,ol{margin:0;padding:0;list-style:none}::selection{color:var(--selection-color);background:0 0}.hero,.capabilities-section,.contact-section,.site-footer,.site-header{--selection-accent:var(--selection-blue-bright)}.site-header{--selection-color:var(--selection-accent)}.site-header.is-scrolled,body:has(.legal-page) .site-header{--selection-accent:var(--selection-blue);--selection-color:var(--purple)}.glyph-selection-ready [data-selection-glyph]::selection{color:inherit}.glyph-selection-ready [data-selection-glyph].is-selected::selection,[data-selection-glyph].is-selected{color:var(--selection-color)}:focus-visible{outline:2px solid var(--purple);outline-offset:4px}.skip-link{z-index:1000;background:var(--purple);color:#fff;padding:10px 16px;transition:transform .18s;position:fixed;top:12px;left:12px;transform:translateY(-180%)}.skip-link:focus{transform:translateY(0)}.site-header{z-index:100;height:var(--header);padding:0 var(--pad);color:var(--purple-bright);border-bottom:1px solid #0000;grid-template-columns:1fr auto 1fr;align-items:center;transition:background .22s,border-color .22s,color .22s;display:grid;position:fixed;inset:0 0 auto}.site-header.is-scrolled,body:has(.legal-page) .site-header{border-color:var(--line);background:var(--paper);color:var(--ink)}.wordmark{letter-spacing:-.07em;justify-self:start;font-size:21px;font-weight:760;position:relative}.wordmark span{color:var(--purple);--selection-color:var(--selection-accent);font-family:Georgia,Times New Roman,serif;font-size:.58em;font-style:italic;font-weight:600;position:absolute;top:-.34em;right:-.58em}.desktop-nav{letter-spacing:.03em;text-transform:uppercase;gap:clamp(20px,2.7vw,42px);font-size:11px;font-weight:650;display:flex}.desktop-nav a,.header-cta{transition:color .22s;position:relative}.desktop-nav a:after,.header-cta:after{content:"";transform-origin:100%;height:1px;transition:transform .36s var(--ease);background:currentColor;position:absolute;bottom:-6px;left:0;right:0;transform:scaleX(0)}.desktop-nav a:hover,.header-cta:hover{color:var(--purple);--selection-color:var(--selection-accent)}.desktop-nav a:hover:after,.header-cta:hover:after{transform-origin:0;transform:scaleX(1)}.header-cta{letter-spacing:.03em;text-transform:uppercase;justify-self:end;font-size:11px;font-weight:650}.header-cta span{transition:transform .24s var(--ease);margin-left:6px;display:inline-block}.header-cta:hover span{transform:translate(3px,-3px)}.menu-button,.mobile-nav{display:none}.hero{--hero-x:0;--hero-y:0;--hero-scroll:0px;min-height:max(720px,100svh);padding:calc(var(--header) + clamp(38px, 6vh, 72px)) var(--pad) clamp(30px, 5vh, 52px);background:var(--ink);color:var(--paper-bright);position:relative;overflow:hidden}.hero-copy{transform:translate3d(calc(var(--hero-x) * -10px), calc(var(--hero-y) * -8px + var(--hero-scroll)), 0)}.hero-kicker{color:var(--purple-bright);--selection-color:var(--selection-accent);letter-spacing:.08em;text-transform:uppercase;animation:hero-enter .8s var(--ease) both;font-size:11px;font-weight:650}.hero h1{--hero-line-trim:.24em;letter-spacing:-.085em;justify-items:start;width:min-content;margin-top:clamp(36px,5.5vh,72px);font-size:clamp(90px,17vw,260px);font-weight:650;line-height:1.2;display:grid}.hero h1>span{margin-block:calc(-1 * var(--hero-line-trim));animation:hero-enter .98s var(--ease) both;display:block}.hero h1>span:last-child{margin-top:calc(.025em - var(--hero-line-trim));color:var(--purple);--selection-color:var(--selection-accent);margin-left:.28em;animation-delay:90ms}.hero h1>span:first-child{clip-path:inset(.21em -.2em .25em)}.hero h1>span:last-child{clip-path:inset(.21em -.2em 0)}.hero.is-selecting .hero-kicker,.hero.is-selecting h1>span,.hero.is-selecting .hero-services-wrap,.hero.is-selecting .hero-scroll span{animation-play-state:paused}.hero-services-wrap{right:var(--pad);width:min(33vw,430px);transform:translate3d(calc(var(--hero-x) * 12px), calc(var(--hero-y) * 9px), 0);animation:hero-enter .9s .18s var(--ease) both;position:absolute;bottom:clamp(74px,10vh,112px)}.hero-services-wrap>p{color:var(--purple-bright);--selection-color:var(--selection-accent);letter-spacing:.09em;text-transform:uppercase;margin-bottom:13px;font-size:10px;font-weight:650}.hero-services{border-top:1px solid var(--line-light)}.hero-services li{border-bottom:1px solid var(--line-light);letter-spacing:-.025em;padding:12px 0 12px 18px;font-size:clamp(15px,1.35vw,20px);transition:color .24s;position:relative}.hero-services li:hover{color:var(--purple-bright);--selection-color:var(--selection-accent)}.hero-services li:before{background:var(--purple);content:"";width:5px;height:5px;position:absolute;top:50%;left:0;transform:translateY(-50%)}.hero-scroll{bottom:clamp(30px,5vh,52px);left:var(--pad);color:var(--purple-bright);--selection-color:var(--selection-accent);letter-spacing:.08em;text-transform:uppercase;font-size:10px;font-weight:650;position:absolute}.hero-scroll span{margin-left:8px;animation:1.6s ease-in-out infinite scroll-pulse;display:inline-block}.manifesto{scroll-margin-top:var(--header);padding:clamp(80px, 7vw, 120px) var(--pad) clamp(88px, 8vw, 136px);border-bottom:1px solid var(--line);background:var(--paper-bright)}.manifesto h2{letter-spacing:-.052em;font-family:Georgia,Times New Roman,serif;font-size:clamp(42px,4.8vw,82px);font-weight:400;line-height:.98}.manifesto h2>span{display:inline}.manifesto em{color:var(--purple);--selection-color:var(--selection-accent);font-weight:400}.work-section{scroll-margin-top:var(--header);padding:clamp(82px, 9vw, 140px) var(--pad) clamp(120px, 14vw, 220px);background:var(--paper-bright)}.section-header{border-bottom:1px solid var(--purple);justify-content:space-between;align-items:flex-end;gap:50px;padding-bottom:20px;display:flex}.section-label{color:var(--purple);--selection-color:var(--selection-accent);letter-spacing:.08em;text-transform:uppercase;font-size:10px;font-weight:700}.section-header h2{letter-spacing:-.06em;text-align:right;max-width:680px;font-size:clamp(34px,4vw,66px);font-weight:570;line-height:.94}.thriftly-feature{margin-top:clamp(18px,2vw,30px)}.thriftly-stage{background:#d20d3e;border-radius:10px;place-items:center;min-height:min(920px,82vw);display:grid;position:relative;overflow:hidden}.thriftly-stage:before{color:#ffffff1f;content:"THRIFTLY";letter-spacing:-.085em;transform:translate(-50%, calc(-50% + var(--stage-shift,0px)));font-size:clamp(90px,19vw,300px);font-weight:760;position:absolute;inset:50% auto auto 50%}.thriftly-stage video{z-index:1;aspect-ratio:9/16;object-fit:cover;background:#d20d3e;border-inline:1px solid #ffffff47;width:auto;height:min(78vh,72vw);max-height:820px;position:relative}.thriftly-side-label{z-index:2;color:#fff;letter-spacing:.1em;text-transform:uppercase;font-size:9px;font-weight:700;position:absolute;top:20px}.thriftly-side-label-left{left:20px}.thriftly-side-label-right{right:20px}.project-caption{grid-template-columns:1fr 1fr;align-items:baseline;gap:20px;padding:14px 2px 0;display:grid}.project-caption h3{letter-spacing:-.045em;font-size:clamp(23px,2.25vw,36px);font-weight:590}.project-caption p{color:var(--muted);letter-spacing:.04em;text-transform:uppercase;justify-self:end;font-size:11px;font-weight:630}.portfolio-grid{grid-template-columns:1fr 1fr;gap:clamp(48px,6vw,92px) clamp(12px,1.3vw,20px);margin-top:clamp(76px,10vw,150px);display:grid}.portfolio-card-wide{grid-column:1/-1}.portfolio-card figure{aspect-ratio:8/5;transition:transform .5s var(--ease), box-shadow .5s var(--ease);background:#d8d7d1;border:1px solid #0f0f0e24;border-radius:10px;position:relative;overflow:hidden}.portfolio-card img{object-fit:contain;width:100%;height:100%}.portfolio-card .project-caption h3{transition:color .24s}.portfolio-card a:hover .project-caption h3,.portfolio-card a:focus-visible .project-caption h3{color:var(--purple);--selection-color:var(--selection-accent)}.portfolio-card figure>span{background:var(--purple);color:#fff;width:36px;height:36px;transition:transform .26s var(--ease);border-radius:50%;place-items:center;font-size:14px;display:grid;position:absolute;top:14px;right:14px}.portfolio-card a:hover figure>span{transform:rotate(45deg)}.capabilities-section{scroll-margin-top:var(--header);padding:clamp(110px, 13vw, 210px) var(--pad);background:var(--ink-soft);color:var(--paper-bright);grid-template-columns:minmax(300px,.72fr) minmax(540px,1.28fr);gap:clamp(70px,10vw,170px);display:grid}.capabilities-section>header{top:calc(var(--header) + 42px);align-self:start;position:sticky}.capabilities-section h2,.studio-section h2,.contact-copy h2{letter-spacing:-.07em;margin-top:25px;font-size:clamp(52px,7vw,110px);font-weight:610;line-height:.88}.capability-list{border-top:1px solid var(--line-light)}.capability-list li{border-bottom:1px solid var(--line-light);grid-template-columns:44px minmax(190px,.9fr) minmax(220px,1.1fr);gap:22px;padding:30px 0 34px;display:grid}.capability-list h3,.capability-list li>span{transition:color .25s ease, transform .45s var(--ease)}.capability-list li:hover h3{color:var(--purple-bright);--selection-color:var(--selection-accent);transform:translate(8px)}.capability-list li:hover>span{transform:translateY(4px)}.capability-list li>span{color:var(--purple-bright);--selection-color:var(--selection-accent);font-size:10px;font-weight:700}.capability-list h3{letter-spacing:-.04em;font-size:clamp(23px,2vw,33px);font-weight:560;line-height:1.04}.capability-list p{color:#aaa8a4;max-width:36ch;font-size:13px;line-height:1.45}.studio-section{scroll-margin-top:var(--header);padding:clamp(110px, 13vw, 210px) var(--pad);background:var(--paper);grid-template-columns:minmax(320px,.72fr) minmax(520px,1.28fr);gap:clamp(65px,9vw,150px);display:grid}.studio-monogram{color:var(--purple);--selection-color:var(--selection-accent);letter-spacing:-.1em;align-self:start;font-size:clamp(150px,25vw,390px);font-weight:760;line-height:.72}.studio-monogram sup{color:var(--ink);--selection-color:var(--purple);margin-left:.03em;font-family:Georgia,Times New Roman,serif;font-size:.25em;font-style:italic;font-weight:400;position:relative;top:-.78em}.studio-monogram sup.is-selected{color:var(--selection-color)}.studio-monogram-motion{transform:translateY(var(--monogram-shift,0px)) rotate(var(--monogram-rotate,0deg));transform-origin:45% 60%;display:inline-block}.studio-content h2{margin-top:24px}.founder-list{border-top:1px solid var(--line);margin-top:clamp(64px,8vw,110px)}.founder-list li{border-bottom:1px solid var(--line);grid-template-columns:44px 1fr;align-items:start;gap:22px;padding:24px 0;display:grid}.founder-list li>span{color:var(--purple);--selection-color:var(--selection-accent);padding-top:7px;font-size:10px;font-weight:700}.founder-list a{grid-template-columns:1fr 1fr 20px;align-items:baseline;gap:22px;display:grid;position:relative}.founder-list h3{letter-spacing:-.045em;transition:color .24s ease, transform .38s var(--ease);font-size:clamp(25px,2.4vw,39px);font-weight:570}.founder-list a:hover h3,.founder-list a:focus-visible h3{color:var(--purple);--selection-color:var(--selection-accent);transform:translate(6px)}.founder-list p{color:var(--muted);font-size:12px}.founder-list a>span{color:var(--purple);--selection-color:var(--selection-accent);transition:transform .24s var(--ease);justify-self:end}.founder-list a:hover>span{transform:translate(3px,-3px)}.contact-section{scroll-margin-top:var(--header);padding:clamp(110px, 13vw, 210px) var(--pad);background:var(--ink);color:var(--paper-bright);grid-template-columns:.9fr 1.1fr;gap:clamp(70px,11vw,180px);display:grid}.contact-copy>a{color:var(--purple-bright);--selection-color:var(--selection-accent);margin-top:35px;font-size:13px;font-weight:650;display:inline-block}.contact-form{align-self:end}.form-row{grid-template-columns:1fr 1fr;gap:24px;display:grid}.contact-form label{color:#8c8a86;letter-spacing:.08em;text-transform:uppercase;margin-top:24px;font-size:10px;font-weight:700;display:block}.contact-form input,.contact-form textarea{border:0;border-bottom:1px solid var(--line-light);color:#fff;letter-spacing:-.02em;resize:vertical;background:0 0;border-radius:0;outline:0;width:100%;margin-top:8px;padding:13px 0 15px;font-size:18px;display:block}.contact-form input:focus,.contact-form textarea:focus{border-color:var(--purple-bright)}.contact-form input::placeholder,.contact-form textarea::placeholder{color:#55534f}.contact-form button{border:0;border-bottom:1px solid var(--purple-bright);width:100%;color:var(--purple-bright);--selection-color:var(--selection-accent);text-align:left;background:0 0;justify-content:space-between;align-items:center;margin-top:28px;padding:16px 0;font-weight:650;transition:color .18s;display:flex}.contact-form button:hover{color:#fff;--selection-color:var(--purple)}.form-status{min-height:18px;color:var(--purple-bright);--selection-color:var(--selection-accent);margin-top:13px;font-size:11px}.site-footer{padding:48px var(--pad) 28px;border-top:1px solid var(--line-light);background:var(--ink);color:var(--paper-bright);grid-template-columns:1fr 1fr 1fr;align-items:start;gap:38px;display:grid}.footer-wordmark{width:fit-content;color:var(--purple-bright);--selection-color:var(--selection-accent);letter-spacing:-.07em;font-size:27px;font-weight:760;position:relative}.footer-wordmark sup{font-family:Georgia,Times New Roman,serif;font-size:.58em;font-style:italic;position:absolute;top:-.35em;right:-.55em}.site-footer>p{color:#7d7b77;font-size:11px;line-height:1.5}.site-footer nav{justify-self:end;gap:20px;font-size:11px;display:flex}.site-footer>div{color:#676561;text-transform:uppercase;grid-column:1/-1;justify-content:flex-end;gap:18px;padding-top:44px;font-size:9px;display:flex}.legal-page{min-height:100vh;padding:calc(var(--header) + clamp(70px, 9vw, 130px)) var(--pad) clamp(90px, 12vw, 180px);background:var(--paper-bright)}.legal-page>header,.legal-content{width:min(820px,100%);margin-inline:auto}.legal-page>header>a{color:var(--purple);--selection-color:var(--selection-accent);font-size:12px;font-weight:650}.legal-page>header>p:first-of-type{color:var(--muted);letter-spacing:.06em;text-transform:uppercase;margin-top:40px;font-size:11px}.legal-page h1{letter-spacing:-.067em;margin-top:20px;font-size:clamp(54px,8vw,108px);font-weight:620;line-height:.92}.legal-page>header>p:last-child{color:#4e4e54;max-width:650px;margin-top:28px;font-size:19px;line-height:1.5}.legal-content{margin-top:clamp(70px,9vw,120px)}.legal-content h2{letter-spacing:-.04em;margin-top:48px;font-size:clamp(25px,2.5vw,34px);font-weight:600}.legal-content p,.legal-content li{color:#55555b;font-size:15px;line-height:1.7}.legal-content p{margin-top:14px}.legal-content ul{padding-left:20px;list-style:outside}.legal-content a{color:var(--purple);--selection-color:var(--selection-accent);text-underline-offset:3px;text-decoration:underline}.reveal-enabled [data-reveal]{opacity:0;transition:opacity .7s ease, transform .95s var(--ease);transition-delay:var(--reveal-delay,0s);transform:translateY(32px)}.reveal-enabled [data-reveal].is-visible{opacity:1;transform:translate(0,0)}.motion-enabled .section-header h2{transform:translateX(var(--heading-shift,0px))}@media (hover:hover) and (pointer:fine){.portfolio-card a:hover figure{transform:translateY(-6px);box-shadow:0 14px 32px #08080817}}@keyframes hero-enter{0%{opacity:0;transform:translateY(28px)}}@keyframes scroll-pulse{50%{transform:translateY(4px)}}@media (width<=780px){:root{--header:62px;--pad:16px}.site-header{grid-template-columns:1fr auto}.desktop-nav,.header-cta{display:none}.menu-button{background:0 0;border:1px solid;border-radius:50%;justify-self:end;width:38px;height:38px;padding:10px;display:block}.menu-button span{background:currentColor;width:15px;height:1px;margin:4px auto;transition:transform .22s;display:block}.menu-button[aria-expanded=true] span:first-child{transform:translateY(2.5px)rotate(45deg)}.menu-button[aria-expanded=true] span:last-child{transform:translateY(-2.5px)rotate(-45deg)}.mobile-nav{inset:var(--header) 0 auto;padding:18px var(--pad) 28px;border-bottom:1px solid var(--line-light);background:var(--ink);color:var(--purple-bright);display:grid;position:fixed}.mobile-nav[hidden]{display:none}.mobile-nav a{border-bottom:1px solid var(--line-light);letter-spacing:-.03em;padding:13px 0;font-size:19px}.site-header.is-scrolled .mobile-nav,body:has(.legal-page) .mobile-nav{background:var(--paper);color:var(--ink)}.hero{min-height:820px;padding-top:calc(var(--header) + 40px)}.hero h1{--hero-line-trim:.215em;margin-top:42px;font-size:clamp(78px,27vw,126px)}.hero h1>span:last-child{margin-top:calc(.035em - var(--hero-line-trim));margin-left:0}.hero-services-wrap{right:var(--pad);bottom:85px;left:var(--pad);width:auto}.hero-services li{padding-block:10px;font-size:16px}.hero-scroll{bottom:27px}.manifesto{padding-block:72px 88px}.manifesto h2{font-size:clamp(34px,9vw,46px);line-height:1}.work-section{padding-block:72px 120px}.section-header{display:block}.section-header h2{text-align:left;margin-top:24px}.thriftly-stage{min-height:134vw}.thriftly-stage:before{font-size:28vw;transform:translate(-50%,-50%)rotate(-90deg)}.thriftly-stage video{width:72%;height:auto;max-height:none}.thriftly-side-label-right{display:none}.project-caption{display:block}.project-caption p{margin-top:5px}.portfolio-grid{grid-template-columns:1fr;margin-top:82px}.portfolio-card-wide{grid-column:auto}.portfolio-card-wide figure,.portfolio-card figure{aspect-ratio:8/5}.capabilities-section,.studio-section,.contact-section{grid-template-columns:1fr;gap:70px;padding-block:100px}.capabilities-section>header{position:static}.capabilities-section h2,.studio-section h2,.contact-copy h2{font-size:clamp(52px,15vw,76px)}.capability-list li{grid-template-columns:34px 1fr;gap:14px}.capability-list p{grid-column:2}.studio-monogram{font-size:46vw}.founder-list{margin-top:58px}.founder-list a{grid-template-columns:1fr 22px;gap:12px}.founder-list p{grid-column:1;margin-top:3px}.founder-list a>span{grid-area:1/2}.form-row{grid-template-columns:1fr;gap:0}.site-footer{grid-template-columns:1fr 1fr}.site-footer nav{flex-wrap:wrap;grid-area:2/1/auto/-1;justify-self:start}.site-footer>div{flex-wrap:wrap;grid-row:3;justify-content:flex-start;padding-top:18px}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,:before,:after{scroll-behavior:auto!important;transition-duration:.01ms!important;animation-duration:.01ms!important;animation-iteration-count:1!important}.reveal-enabled [data-reveal]{opacity:1;transform:none}.hero-copy,.hero-services-wrap,.studio-monogram-motion,.motion-enabled .section-header h2,.portfolio-card a:hover figure,.founder-list a:hover h3,.capability-list li:hover h3{transform:none}}